Consumer Advocacy
How not to respond to a consumer letter
Consumer advocacy letters are always fun. And, in case those of you felt that McDonald’s was not unique in its cordial response to my letter, here’s a follow up with a letter I wrote to Burger King (BKC). Forgive me, I wrote this letter last summer, but haven’t had a reason to share it on [...]
read more »You don’t need a 13D to write a letter
Almost all of us investors have felt the way Bob Chapman or Dan Loeb at one point in our lives. I can’t count the number of times that I’ve wanted to grab a member of management and give him what for. Well, there are times when just sitting back and searching for 13D letters just [...]
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